Our Sustainable Responsibility

Practising responsible tourism is a non-negotiable to us

We are responsible and accountable for the role we play in the countries in which we operate; economically, socially and environmentally. Our accountability is lived through the DNA of our core business values and our company culture.

View the latest Tourvest Corporate Sustainability Report

Empowering people

We realise the impact of tourism in sustainable economic growth. We empower people in our society, in our industry, and in our business. We raise awareness of the value of heritage in a way that protects and preserves our natural environment.

Community-based programs

Through our Tour Guide Academy and learnership programme, we contribute to skills development and job creation, as well as to our family itself. We aim to make a lasting and measurable difference in the quality of people’s lives. We activate this through community-based programs centred around education, sport and the promotion of basic human rights in all forms.

Sustainable animal welfare practices

We support our preferred partners who share our belief in complying with sustainable animal welfare practices supported by recognised wildlife conservation standards. We know that it is only in this way that visitors will continue to appreciate our precious natural treasures.

Green Seat

Travel with Purpose. Leave a positive impact.

Travel is more than the places you visit – it’s the difference you make along the way.

Green Seat is Tourvest Destination Management’s initiative that allows every guest to contribute to meaningful conservation and community projects across Southern Africa. With a simple add-on to the journey, guests become part of something bigger.

ONE JOURNEY. THREE IMPACTS.

Planet

Restore and rebuild

Help restore South Africa’s indigenous forests through carefully managed reforestation projects. Guests can visit selected sites and see the impact come to life.

People

Empower communities

Support local artisans in Cape Town through handcrafted Green Seat badges made from recycled materials, creating fair, ethical income for local craftspeople.
This badge is more than a souvenir – it’s a story of sustainability and opportunity.

Wildlife

Protect what matters

Contribute to vital conservation efforts, from anti-poaching canine units to marine research. Supporting endangered species and on-the-ground protection.

REAL IMPACT. MEASURABLE RESULTS.

With over R1.7 million contributed to date, Green Seat supports long-term, carefully selected projects of credible partners that deliver tangible outcomes for people, planet, and wildlife.

What guests receive:

  • A Green Seat badge during the journey

  • The opportunity to connect with the impact (site visits where available)

  • The knowledge that each trip is contributing to meaningful change

Why add a Green Seat?

Today’s travel is about more than ticking destinations off a list. It’s about:

  • A Green Seat badge during the journey

  • The opportunity to connect with the impact (site visits where available)

  • The knowledge that each trip is contributing to meaningful change

Green Seat makes it easy to do all of this – seamlessly integrated into every travel experience.

A SMALL ADDITION. A LASTING IMPACT.

Every seat has the power to make a difference. Take a seat – and make it count.

We empower people in our society

We realise the impact of tourism in sustainable economic growth. We empower people in our society, and in our business. We raise awareness of the value of heritage in a way that protects and preserves our natural environment.

Community-based programs

Through the Tourvest Destination Management Tour Guide Academy and learnership programme, we contribute to skills development and job creation, as well as to the Tourvest Destination Management family itself. The development and training of our people have earned us the Employer of Choice” title for many years. We aim to make a lasting and measurable difference in the quality of people’s lives. We activate this through community-based programs centred around education, sport and the promotion of basic human rights in all forms.

Sustainable animal welfare practices

We support our preferred partners who share our belief in complying with sustainable animal welfare practices supported by recognised wildlife conservation standards. We know that it is only in this way that visitors will continue to appreciate our precious natural treasures.

Certifications

Our commitment to sustainable tourism has earned us the following certifications:

Standards’ Core Status

2011 to 2017

Approved Tour Operator

2017 to date

Eco-Tourism Kenya

2016 to date