About
We are African to the core.
For us a journey is not so much the act of travelling from one place to another; it is the essence of each precious moment in between. We responsibly honour the privilege we have of influencing how each moment is experienced by our clients.
Sense of Africa is a client-focused company that believes in human-to-human business partnerships backed by sound systems and processes, with personalized services and excellent products that are supported by very competitive prices. Client experiences are enhanced through versatile and imaginative itineraries, expert insights into lesser-known tour and safari destinations and exclusively negotiated personalised value adds.
Our people are our greatest asset. Exceptional performance is the balance between passion and vocation. The genuine love of what they do and the pride in the countries they represent, coupled with ongoing support in respect of leadership and structure, and mastery of the services they provide make for a powerful combination. We know we have the best in the industry.
Our Vision
To be a united family with a shared dream to own the African Experience, and to authentically cover Africa better – geographically, experientially and ethically.
Our Purpose
To passionately connect people through travel with the magical essence of our extraordinary Africa and to use the value of our collective experiences in order for our partners and clients to experience seamless service, absolute peace of mind and traditional human values.
Our Mission
To be Africa’s undisputed leading inbound leisure travel company.