Sense of Africa, South Africa Newsflash 02 September 2025

Sense of Africa boosts South American partnership, driving demand in growing market

A collaboration between DMC Sense of Africa and Brazilian tour operator Diversa Turismo is boosting South Africa’s popularity among Brazilian travelers. Suzanne Benadie, Managing Executive at Sense of Africa South Africa highlights the partnership’s role in showcasing top-notch tourism experiences on the ground.

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July sees a 20% surge in international arrivals

In July, overseas arrivals in South Africa surged by 20.1% compared to last year, driven by increases from all source market regions. Europe saw a 15.4% growth with the UK market rising by 31.9%.

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We extend our gratitude to Ilala Lodge and Elephant Valley Lodge for hosting our team

Tania Kelly and Charlene Joseph, Travel Specialists from Sense of Africa South Africa, went on an exciting educational trip to Victoria Falls, Zimbabwe, and Chobe in Botswana. They enjoyed game drives, tours, boat cruises, explored landmarks, and gathered insights for client itineraries. Their lodge arrival was magical as they were joyfully welcomed by a herd of elephants at the watering hole.

FEATURE: KWV Emporium reopens, merging tradition and modernity with a Wabi-Sabi aesthetic

KWV has unveiled a stunning redesign for its renowned tasting room in Paarl, Cape Winelands. The KWV Emporium showcases a diverse collection of wines and spirits. Open daily, it provides visitors with access to award-winning wines, brandies, gins, liqueurs, and more all in one place.

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